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Prof. Michel Kostecki

Professeur honoraire

·         Institut de management
Université de Neuchâtel
rue A.-L. Breguet 2
CH- 2000 Neuchâtel
·         Tél : ++41(0)22 755 39 46
·         Fax : ++41(0)32 718 13 61
 
Curriculum vitae
 
Experience professionalle
 
·         Professeur invité, The Warsaw School of Economics (2012-13) and Wroclaw University of Economics (2012 – 13)
·         Professeur ordinaire, Université de Neuchâtel (1990 – 2012)
·         Counsellor, GATT (présentement l’OMC) (1983 -90)
·         Investment Manager (Delcon, Deutsche Länderbank Group) M&A
·         Professeur agrégé, HEC, Université de Montréal, (1980 – 82) Professeur adjoint, HEC (1976 – 80), Canada
·         Research associate, Harvard University (projects with R. Vernon)
·         Assistant, Institut for Operations Research and Applied Mathematics, Université de Zurich (1974 -75).
·         Consultant to The World Bank, WTO, UNCTAD, OECD, ITC, EU, ICTSD, and Governments.
·          
Member of the Editorial Review Boards : – « Journal of Service Research » (Impact Factor 2.732) (2000 – 2009); « Revue Internationale PME », (1992 – 2000); « Service Business » (2003 - ); « International Journal of Diplomacy and Economy » ( 2012 - ), « Argumenta Oeconomica » (2000 - ).
 
 
PUBLICATIONS
 
Books
 
The Political Economy of the World Trading System, 4th edition, Oxford, Oxford University Press, (with B. Hoekman) in preparation
 
A Guide of Decision-maker (Poradnik decydenta) , Warszawa, Nowy Swiat, 2012, 152 p. ISBN 978-83-7386-478-8 ( in Polish – an English translation forthcoming)
 
Homo Oeconomicus: aforyzmy, maksymy, sentencje, Warszawa, BIS, 2011, 155 p. ISBN 978-88-7551-195-6 (Polish version; English and French versions -forthcoming)
 
The Political Economy of the World Trading System : The WTO and Beyond , Oxford, Oxford University Press, 2009 xxiii -740 p. (with B. Hoekman), ISBN 978-0-19-955376-1 (Hard cover) and 978-0-19-955377-8 (paperback), A substantially revised and extended version of the second edition. (Translated into Polish and Russian).
 
Intellectual Property and Economic Development: What Technical Assistance Services to Re-establish a Balance in Favour of Developing Countries, Geneva, International Centre for Trade and Sustainable
Development (ICTSD) 2006 , x - 45 p. ISSN 1681-8954
 
Business Advocacy in the Global Trading System:
How Business Organisations May Shape Trade Policy?
New York and Geneva, United Nations, ITC, 2005, Revised version, 2006
 
Technical Assistance Services in Trade Policy,
Geneva, International Centre for Trade and Sustainable
Development, 2002, ISSN 1681 – 8954
Research project sponsored by The International Centre for Trade and Sustainable Development (ICTSD).
 
The Political Economy of the World Trading System:
WTO and Beyond ,
Oxford, Oxford University Press, 2001, xviii – 594 p.
(with B. Hoekman), second edition, ISBN 0-19-828955-3 (May 2001)
A substantially extended and revised version of the 1995 publication. 
First edition was nominated ‘Outstanding Academic Book 1995’ by ‘Choice’ the American Librarian Association. Translated into Chinese, Iranian and Polish.
Second edition also published in by Oxford Scholarship on line www.oxfordscholarship.com
 
International Marketing and the Trading System,
New York, Geneva, United Nations, International Trade Centre UNCTAD/WTO, 2001, xvi – 240 p. ISBN 92-9137-157-2.
(Series in „ Business and the Multilateral Trading System”)
Translated into French and Spanish and Chinese.
 
The Durable Use of Consumer Products:
New Options for Business and Consumption ,
Dordrecht, Boston, London, Kluwer Academic Press, 1998, xix – 146 p.
(Editor and author of chapters 1, 3, 10 and 12), ISBN 0-08-042582-8.
 
Services in the Transition Economies:
Business Options for Trade and Investment ,
Oxford, Pergamon Press, 1998, xxv – 280 p. (Editor with A. Fehervary and author of chapters 1, 3, 5, 7 and 15) ISBN 0-08-042582-8
 
The Political Economy of the World Trading System:
From GATT to WTO ,
Oxford, Oxford University Press, 1995, xvii – 301 (with B. Hoekman) ISBN 0-19-828953-1 hardcover and ISBN 0-19-829017-9 paperback
 
Marketing Strategies for Services:
Globalisation, Deregulation, Client-orientation,
Oxford, Pergamon Press, 1994, xix – 250 p. ISBN 0 08 042389 2 (Editor and author of chapters 1, 12 and 13).
 
The Soviet Impact on Commodity Market ,
London, Macmillan Press, 1984, xi – 271 p. ISBN 0-333-34160-0 (Editor and author of Introduction and chapter 10)
 
      State Trading in International Market
London, Macmillan Press, 1982, xv – 308 p. ISBN 0 333 30930 8
(Editor and author of chapters 1 and 2)
 
East-West Trade and the GATT System ,
London, Macmillan Press, 1979, for Trade Policy Research Centre
xviii – 157 p. (author).
 
 
Peer reviewed articles
 
Trade-related Technical Assistance, The Max Plank Encyclopedia of International Law, 2011 (with Claudio Dordi).
 
Vested Interests and Trade Policy-making: The Influence of Business and NGOs in Transition and Developing Countries, Argumenta Oeconomica, No. 1- 2 (19) 2007 pp. 98 – 124
 
Commercial Diplomacy and International Business Development, Clingendael Papers in Diplomacy 107 , 41 pp. (with O. Naray), download: http://www.clingendael.nl/cdsp/publications/discussion-papers/?id=6515
 
The Multilateral Trade Negotiations, Argumenta Oeconomica, no. 2 (13), 2004 pp. 7 – 28 (Public lecture delivered at the Inaugural Ceremony of the academic year 2002/3 at the Wroclaw University of Economics, Silesia, Poland).
 
Regulatory Barriers to Export of Services: A Managerial View from Poland-based Export Firms, (with M. Nowakowski), Argumenta Oeconomica, no. 1 (12) 2002 (Research project financed by the Swiss National Science Foundation - FNSRS).
 
How Do Managers View the Foreign Government Policies Affecting Export of Services? (with M. Nowakowski), Ekonomista , 2000, (Journal of the Polish Economic Association).
 
Export Concerns of Small and Medium-sized Enterprises in Poland,
Journal of East-West Business , Michigan University, Summer 1996 (with M. Nowakowski and A. Walkowicz). (Reprinted in East- West Business Relationships: Establishment and Development, Nieminen, Jarmo (ed.) New York, London, The Haworth Press, 1996, pp. 95 – 115).
 
Waiting Line as a Marketing Issue, European Management Journal , Oxford, June 1996,
 
Nouvelles tendences du marketing des services, Revue Française du Marketing , Paris, no. 149, 1994/4, pp. 25-31.
 
Quelle stratégie marketing dans l’économie de services ?, Die Unternehmung , Zurich, 4/94, pp. 239 - 248.(Reprinted in Lovelock, C. and Laperte, A. (eds.) Marketing des services, Paris, Publi Union, 2000).
 
Consumer Orientation in Business Services: A Solution-Mapping Technique, European Management Journal , (Oxford, Pergamon Press), vol.12, n.2, 1994, pp.179 - 188.
 
L’image des “ Services suisses”: Enjeux et proposition d’action,
Die Unternehmung , Zurich, 1/94, (avec H. Brossard, 0. Furrer, and M. Gramigna), pp. 35 - 50.
 
Doing Business in Eastern Europe: Opportunities and Threats for Western Firms, Journal of Euro-Marketing , (The Haworth Press), vol.2, no. 4, 1993, pp. 67 – 87.
 
Export Concerns of SMEs in Poland, Organization and Management , 1993 1 (71), pp. 39 – 63 ( with Nowakowski and Walkowicz ( in Polish)
 
Marketing Strategies and Voluntary Export Restraints, Journal of World Trade , vol. 25, no. 4, 1991, pp. 87 – 100.
 
Sharing Intellectual property Between the Rich and the Poor, The European Intellectual Property Review , vol. 13, issue 8, August 1991, (Oxford, Sweet and Maxwell), pp. 1- 25.
 
Marketing Strategies and Voluntary Export Restraints, World Competition , vol. 14, No. 4, July 1991, pp. 21 – 33 (reprint from Journal of World Trade requested by the editorial board).
 
Marketing a Region as an Industrial Centre: The Case of Neuchâtel, Samorzad Terytorialny , July/August 1991 (in Polish)
 
Le système anti-dumping et l’Uruguay Round, Droit et Pratique du Commerce International , 1991, vol. 17, no. 2 pp. 206 – 225.
 
Export Restraint Agreements and Trade Liberalization The World Economy , vol. 10 no. 4, December 1987, pp. 425 – 454.
 
Electronics Trade Policies in the 1980s, Journal of World Trade , vol. 23 February 1989, pp. 18 – 35.
 
Export Restraint Arrangements and Trade Liberalization, The World Economy , vol. 10, no.4 pp. 425 –453.
 
Should One Countertrade? Journal of World Trade Law , vol. 21, no.2, April 1987, pp. 7 – 21.
 
School between the State and the Market Compare – Journal of Comparative Education , vol 17, no. 1 1986, pp. 8 – 21.
 
The Consumer in a Socialist Economy, European Journal of Marketing , vol. 19, no. 1, 1985, pp. 20 – 30.
 
The Economic Functions of Schooling, Compare – Journal of Comparative Education , vol 15, no. 1 1985, pp. 5 – 19.
 
Business Practices and Child Welfare, International Child Welfare Review , no. 61, pp. 31 – 44. (translated into French).
 
The Role of the CMEA’s Foreign Trade Monopolies in Mineral Markets, Resources Policy , vol. 11, no. 3, September 1985, pp. 1 – 13.
 
Can Tariff Be Effective Under Central Planning, Economia Internazionale , vol. Xxxvii, no. 1-2 , February/ March 1984.
 
Trade Control measures and Decision-Making, Economia Internazionale , vol. Xxxvi, no. 1, 1983, pp. 3 – 19.
 
Inaccuracy in Foreign Trade Statistics of LDCs: The Case of the ASEAN Area, Intereconomics , July/August 1984, pp. 197 – 201. ( With M. Tymowski)
 
Treasury Revenue and Foreign Trade Taxation, Weltwirtschaftliches Archiv , (Journal of the Kiel Institute of World Economy), vol. 118, no. 1, 1982, p.. 166 – 173.
 
Canada’s Grain Trade with the Soviet Union and China, Canadian Journal of Agricultural Economics , vol. 30, no 2, July 1982, pp. 223 – 238.
 
State Trading in Foreign Trade of the Mixed Economies: Review, Economia Internazionale , vol. Xxxv, no. 2, 1982 , pp. 3 – 18.
 
State Trading : A Major Factor in International Business, Gestioni Pubbliche , no. 1, 1981, pp. 30 – 39.
 
L’U.R.S.S. face au système de commerce multilatéral, Revue d’études comparatives Est-Ouest , Paris , CNRS, Septembre 1979, vol. 10, no.3, pp. 75 – 89.
 
State Trading in Industrialized and Developing Countries, Journal of World Trade Law , vol. 12, no. 3 May/June 1978, pp. 187 – 207.
 
The State Traders: The West, Russia and China, Food and Agricultural Policy Issues , St Paul Minnesota, University of Minesota Special Report 71, 1978, pp. 152 – 156.
 
Hungary and GATT , Journal of World Trade Law , vol.8, no. 4, July/August 1974, pp. 401 – 419.
 
 
CHAPTERS IN COLLECTIVE VOLUMES
 
Technical Assistance Services in The Princeton Encyclopaedia of International Economy, Princeton, Princeton University Press. 2010.
 
Business Implications of the Vietnam’s WTO Membership, in Vietnam and WTO, Peter Naray (ed.) European Union’s Project on the Multilateral Trading System, MUTRAP-7, Hanoi, in English and Vietnamese 2010.
 
Chapters on: “State Trading”, “Trade-related Intellectual Property Issues”, “Customs Valuation”, “Rules of Origin” and “Pre-shipment Inspection” in The JITAP Trade Policy Handbook, WTO, ITC, UNCTAD, Geneva, Washington, 2002
 
Le système du commerce mondial et la clause sociale, Maîtriser la mondialisation , P. de Senarclens (ed), Paris, Presses de Sciences Po, 2001, pp. 115 – 145.
 
Nouvelles tendences du marketing des services, Marketing des services , Lovelock, Christopher and Laperte, Alain (eds)
Paris, Publi-Union. 2001. (Reprint of an article published in Revue Française du Marketing).
 
DHL Worldwide Express: Operating in Central and Easter Europe,
Globaliztion of Services: Some Implications for Theory and Practice , Y. Aharoni and L. Nachum (eds.), London and New York, Routledge, 2000, pp. 284 – 296.
 
The Durable Use of Consumer Products, Transdisciplinarity, Zurich, Swiss Federal Institute of Technology (ETH), 2000, pp. 632 – 636.
 
The Political Economy of International Trade in Services, Trade and Politics, B. Hocking and S. McGuire (eds.), London and New York, Routledge, 1999, pp. 67 – 78.
 
Préface in Brossard, Hubert, Marketing d’une region et implentation des investissements internationaux , Paris, Economica, 1997.
(A thesis of my doctoral student).
 
Export Concerns of Small and Medium-sized Enterprises in Poland (with Nowakowski and Walkowicz) East- West Business Relationships: Establishment and Development , Nieminen, Jarmo (ed.) New York, London, The Haworth Press, 1996, pp. 95 – 115.
(Reprint of an article published in Journal of Euromarketing).
 
Politiques environnementales et le commerce mondial, Gestion de l’environnement et enterprise , Haurie, A. (ed.) Lausanne, Presses polytechniques et universitaires romandes, 1996, pp. 119 – 128.
 
Business Options in the Service Sector of the Transition Economies; A Framework for Inquiry, Services in the Transition Economies: Business Options for Trade and Investment , Oxford, Pergamon Press, 1996, pp. 3 – 28.
 
Foreign Direct Investments and the Service Economies of East-central Europe, op cit , pp. 53 – 64. (with J. Pietras)
 
Corporate Banking Services; The Emerging Patterns and Options for Foreign Banks in Poland, op. cit. pp. 95 – 108 (with E. Bogacka and W. Kisiel)
 
Franchising in the Service Sector of East-central Europe,
op. cit . pp. 129 – 136. (with Hans-Gert Braun).
 
Conclusions and Strategic Guidelines for Foreign Firms,
op. cit . pp. 249 – 260. ( with A. Fehervary).
 
Marketing and Durable Use of Consumer Products,
The Durable Use of Consumer Products: Options for Business and Consumption , Dordrecht, Kluwer Academic Publishers, pp. 1 – 28.
 
Product Durability and Marketing Strategies, op. cit , pp. 41 – 50.
 
Determinants of the Life Span of Household Equipment: The Case of Poland, op. cit , pp. 105 – 112. ( with E. and W. Kisiel).
 
Conclusions, op. cit , pp. 119 – 130.
 
Strategies for Global Service Markets, Marketing Strategies for Services: Globalisation, Deregulation, Client-orientation , Oxford, Pergamon Press, 1993, pp. 3 – 22.
 
Guidelines for Strategy Formulation in Service Firms,  op. cit , pp. 193 – 208.
 
The Prospects for Global Marketing of Services,  op. cit , pp. 209 – 216..
 
East Asian Exporters and the Multilateral Trading System, The Future of Asia-Pacific Economies: Emerging Role of Asian NIEs and ASEAN , Allied Publishers, 1992, Chapter 3.
 
Le marketing dans la république des sciences, Les Annales de l’Université de Niechâtel , 1990- 1991, pp. 291 – 298.
 
State Trading, in Raymond Vernon and Yair Aharoni (eds) State-owned Enterprises in the Western Economies , London. Croom Helm, 1989 (Harvard Business School Project), pp. 170 – 183.
 
 
TEACHING MATERIALS & CASE STUDIES
           
Case study : l’Internationalisation de la société Mirabelle & Co. (avec R. Etemad Sajadi) Centre de cas HEC Montréal, Canada (2006) http://web.hec.ca/centredecas/catalogue/dl_login3.cfm?no=4127
 
Case study: Quelle stratégie marketing pour le café soluble ?
Cahiers de recherche en marketing & management , CR-MM-2005; Université de Neuchâtel, 12 p. (avec Céline Hurni et Marie-Hélène Gasner-Bouquet).
Cas accepté par le Centre de cas HEC Paris, France 2006.
 
Business and the WTO Market Access Negotiations for Goods: Post-Doha Strategy Options for the Developing Country Business Community  (with A. Liontas), New York, Geneva, United Nations, ITC, 2003,x- 145 p. ( Translations into Spanish and French)
 
Business Advocacy in Trade Policy,
Geneva, United Nations, ITC, 2003,
iii - 65 p. (Translations into Spanish and French)
 
Business Advocacy: Setting Strategies that Influence Trade Policy,
in International Trade Forum , ITC/UNCTAD/ WTO, Issue 3 /2002, pp. 27 – 30.
 
Uganda: The Consultant, Trade and Development Case Studies, Trade and Development Centre, World Bank/WTO, www.itd.org/issues/ugan1.htm /// ///
(A case study on trade liberalization politics in a developing country).
 
Kalbe Farma , Trade and Development Case Studies, Trade and Development Centre, World Bank/WTO, www.itd.org/issues (A case study presenting the difficulties of a business firm in Indonesia in responding to the new regulations on intellectual property rights which followed the Uruguay Round commitments).
 
Laktopol Ltd , www. Intracen.org The case study considers the threats and opportunities created by the changes in agricultural policies resulting from NAFTA and the Uruguay Round).
 
Canadian Dehydrators Association (CDA ), www. Intracen.org
The case illustrates how a producers’ association implements an effective lobbying strategy aimed at modifying trade policy decisions in several countries in North Africa and Asia). 
 
Tunisie Porcelaine , Geneva, ITC, 1998. The case study considers business strategies of a medium-sized porcelaine producer inTunisia confronted with the necessity of responding to competitive threat of foreign suppliers.
Case Study: Intergum , Cahiers de recherche en marketing et management, Université de Neuchâtel, CR-MM-99-02. 
  • DHL Worldwide Express : Providing Just-in-Time Delivery Service Across Customs Borders in Central and Eastern Europe, Cahiers de recherche en marketing et management, CR-MM-98-06 and WTO Web page.
C-Products (Jordan), Geneva, ITC, 1998. Case study analysis export development strategies of a small cosmetic company in Jordan exporting world-wide its products
  • Marketing Yunnan Tea Worldwide (Republic of China ), Geneva, ITC, 1998. Case study of Yunnan Tea company exporting the famous Yunnan tea to developed and developing countries, considers various options for the company’s reform in the changing environment of China
  •  
  •  Exporting Textiles from Tunisia: SOTIB , Geneva, ITC, 1998.
  •  What can a medium-sized textile firm do to protect its competitive position in the liberalized European market for textiles.   The case study analyses the consequences of the MFA’s removal and considers various strategic options for SOTIB to confront the increased Asian competition.
Manager’s Radar in the World Trading System (2003)
A set of teaching materials developed for the ITC program “World Tr@de Net”.
The material is used to train government officials, members of the industrial associations, mangers and academics in order to improve the private sector’s performance in dealing with business-governments relations in the context of trade policy and international trade negotiations.
 
            
A SELECTION OF OTHER RESEARCH PAPERS
 
 
Business Advocacy and Trade Policy Making in Developing Countries, Cahier de recherches en marketing & management, No 0806, Institut de l’Entreprise, Université de Neuchâtel (2006).
 
Commercial Diplomacy and International Business , (with Olivier Naray)
Cahier de recherches en marketing & management, No 0906, Institut de l’Entreprise, Université de Neuchâtel ( 2006).  
 
Purchasing and Supply Chain Management: Developing Curricula & Guidelines on Teaching Material for the Academic and Advanced Professional Courses, Improvement of purchasing and supply management capacity in Moldova, Project MOL761/99 A (EU Project), Report No ITC/DTCC/OASEC/06/2826, ( 2006) vi- 34 p.
 
Business and the WTO Market Access Negotiations for Goods: Post-Doha Strategy Options for the Developing Country Business Community (with A. Liontas), International Trade Centre UNCTAD/WTO, Geneva, Technical Paper 2003,x – 145 p.
 
Regional Trade Promotion in Central Asia: Capacity building of SMEs regarding the multilateral trading system, The ITC/Switzerland project, 2003.
 
Bosnia and Herzegovina: An overview of the foreign trade policy and economic relations, A Background Note Prepared for the ITC/UNCTAD/WTO Seminar, Sarajevo, January 2001, 17 p.
 
Technical Assistance Services in Trade Policy: A Contribution to the discussion on capacity building in the WTO (Discussion Paper 2), Prepared at the request of the donor countries for the International Centre for Trade and Sustainable Development, 2000, 29 p.
 
International Economic Relations in Central Asia, Building a Strategic Vision for Economic Growth in Central Asia, Regional Policy Workshop, World Bank Institute, September 8 –9, 1999, Samarkand, Uzbekistan, 19 p.
 
Status and Policies Relevant to the Participation of the European Union in the Negotiations for the Accession of Belarus to the World Trade Organisation ,
A Report Prepared by Michel Kostecki, UNCTAD/UNDP Project on “Support of Negotiations on Accession to the GATT/WTO, Geneva, 29 June, 1995, 50 p.
 
Stratégies marketing et durabilité des produits: cas et applications,
Cahiers de recherche en marketing & management , CR-MM-96-02; Université de Neuchâtel, 22 p. (avec P. Girardbille).
 
Foreign Direct Investments and Service Economies of Eastern Europe, 
Investment in Services in Transition Economies : Proceedings of the Fourth Plenary Meeting of the Advisory Group on Investment (AGI), OECD, Paris 1995, pp. 16- 24. (OECD/GD(95)83.
 
Intellectual Property Rights in International Trade,
Cahiers de recherche en marketing & management, CR-MM-94-03, Université de Neuchâtel, 14 p.
 
Marketing a Region as a Business Centre : Lessons from the Industrial Promotion of Neuchâtel , Towards Regional Development in Central and Eastern Europe , United Nations Development Organization (UNDO), February 1992 (PPD.217).
 
REPORTS - EXTERNAL EVALUATOR
 
External Evaluation of the UNCTAD activities related to Services, supported y the Department for International Development (DFID) United Kingdom Government (2010)
 
External Evaluator of the Arthur Dunkel’s Team (IDEAS), Geneva– Project in Vietnam, (2004).
 
External Evaluator of The World Trade Institute, Bern, Switzerland – Project for Transition and Developing Countries supported by Seco, 2003/4.
 
International Trade Centre UNCTAD/WTO (2003/4)
 
 
REFEREE: REVIEWS
 
Volumes reviewed for Cambridge University Press, Kluwer Academic Press, Oxford University Press, Macmillan Press, MIT Press, Pergamon Press
 
Academic articles and projects reviewed for:  Argumenta Economica, European Journal of Marketing, European Management Journal, Ford Foundation, Fond national suisse de la recherche scientifique (FNSRS), Journal of Marketing, Journal of Service Research, Journal of World Trade, Revue internationale de gestion, Social Sciences and Humanities Research Council of Canada, World Economy, World Trade Review