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Séminaires

"Broadening the concept of habit : From economics to consumer culture theory (and back)" Mansour Omeira, 12 février 2016

" Winning internationalization business models : longitudinal qualitative study of 12 business cases "   Philippe Lamb, 25 novembre 2015

" Système d'aide à la décision des tests de rigueur des modèles de recherche basé sur les équations structurelles", Eric Rakotoasimbola, 3 novembre 2015

" Syncretism as a theory of reconciling paradigms for sustainability management", Fabien Martinez, 6 octobre 2015

"Analyses conjointes : théorie et exemple pratique", Florent Girardin, 30 septembre 2014

"Consumer behaviour and hapiness", 27 mai 2014

"Shock advertising", Emanuele Leoni, 13 mai 2014

" Measuring International Joint-Venture sophistication and performance: conceptual model and research methodology " Philippe Lamb, 8 avril 2014

"The measurement of coutry image: selected problems", Prof. Magdalena Daszkiewicz, Institute of Marketing, Wroclaw University of Economics, Poland, 6th November 2013

" Business competitiveness of european countries - a few reflections", Prof. Anetta Pukas, Institute of Marketing, Wroclaw University of Economics, Poland, 6th November 2013

"Local development based on tourism: the case of cuban tourist municipalitites", Sandys Menoya Zayas, University of Pinar del Rio, Cuba, 17th Oktober 2013

"Academic directions for the marketing field", 19th July 2013

"Experimental method", 16th July 2013

"Experiential Learning in Management", Prof. Grzegorz Krzos and Prof. Krzysztof Ćwik, Department of Organizational and Management Theory, Wrocław University of Economics, Poland, 7 March 2013