Woman! Marketing yourself and jobhunting beyond the glass wall

November 19, 2004

Course offered by the Equal opportunities office.

Summary and Objectives

This concrete, practical, one-day seminar has been designed for women who are looking for a job in companies dominated by men and feel a bit insecure about how to sell themselves and how to handle possible prejudices against their gender.



Registration

This course is open to all, however priority is given to NCCR plants survival participants.
Please register as soon as possible as this course is limited to a maximum of 15 participants.
Registration through the web interface only : online registration
Deadline : November 12, 2004.

Speaker

David Veenhuys is entrepreneur in the areas of marketing, design and training at DDC Information Design S.A., Montreux, Switzerland

His experience covers marketing consultancy services for multinational industrial companies, consumer durable companies, service companies and educational institutions. Advertising and graphic design services for a large variety of multinational companies. He currently teaches marketing communications at Webster University Geneva) and organizes seminars for students and unemployed managers on how to apply successful marketing
strategies to job hunting.

You will have the possibility to present and discuss your CV individually with David Veenhuys.

Programme

1: Successful marketing strategies & job hunting

a) the "marketing state of mind"
b) how to determine your strengths
c) how to write a personal marketing plan: your career goals and strategies
d) how to write a personal communication plan: to communicate your candidacy
e) structure of a letter and a CV that sells your strengths
f) graphic design tips to design an impactful CV

2: Women issues

a) jobhunting & women: key principles
b) prejudices at work
c) female and male qualities at work
d) concentrate on your strengths, not on your weaknesses!
e) the advantages for a company to hire more women: your arguments
f) growing obstacles
g) profiles in prejudice
h) how to face and defuse prejudices before & during the interview
i) talking money
j) and the future?

General information

Dates: November 19, 2004
Schedule: 9:00 - 17:00
Location: University of Neuchâtel, Unimail, Chemistry building (G, "Institut de chimie"), room B1
Credit points: 0.5 credits (Misceallenous, external)
Evaluation: Active participation
You will have the possibility to present and discuss your CV individually with David Veenhuys
Information: Please contact the NCCR Equal Opportunities officer Dr. Soraya El Kadiri-Jan
Travel expenses: NCCR participants are eligible for reimbursement of incurred travel expenses based on the price of train ticket, half-fare card, 2nd class. Please send this form ( document) to Dr. Soraya El Kadiri-Jan.

Registration

This course is open to all, however priority is given to NCCR Plant Survival participants.
Please register as soon as possible as this course is limited to a maximum of 15 participants. There is still 5 places left.
Registration through the web interface only: online registration
Deadline: November 12, 2004

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